Firmly committed to sustainable development, Tennis Canada has integrated ecoresponsible measures into the organization of Rogers Cup presented by National Bank for several years now. In addition, Tennis Canada is proud to join forces with RECYC-QUÉBEC as part of its sustainable development plan. Innovation and the ongoing improvement of its practices have extended Tennis Canada’s commitment to all tournament stakeholders. In recognition of this success, Rogers Cup was honoured to be named the 2018 Sustainable Sports Event of the Year at the 12th annual PRESTIGE Awards presented by the Canadian Sport Tourism Alliance.
GREENHOUSE GAS OFFSETTING
The greenhouse gas (GHG) emissions generated by players, employees, volunteers and the tournament itself (energy, transportation, waste) are neutralized through the purchase of carbon credits. A carbon credit is a unit equivalent to the sequestration of one tonne of CO2. The credit may also be equivalent to a certain number of trees planted or funding for projects to reduce GHG emissions in other activity sectors. Over 1 347 tonnes of GHG emissions have been offset to date.
WASTE REDUCTION TARGET
- Whenever possible, all new purchases are considered based on the 4Rs (a waste management principle that prioritizes source reduction, reuse, recycling and recovery).
- Recovery equipment (recycling and compositing) and several sorting points, including clear and specific signage, are placed in strategic locations on the tournament site.
- The waste generated is immediately sorted at a dedicated sorting station on the event site (managed by RCI Environnement).
- Compostable dishes and utensils used on site.
- Nespresso capsules recycled by Terracycle.
Results: Of the 90 tonnes of waste generated during Rogers Cup 2018, 80% (72 tonnes) was reclaimed through composting and recycling and diverted from landfill.
ALTERNATIVES TO SOLO CAR USE
- The STM provides a free return transit ticket with the purchase of a ticket to Rogers Cup. In 2018, 62% of the 178 000 spectators used the STM tickets, versus 54% in 2017. In total, 70% of ticketholders biked, walked or took public transportation or a shuttle to Rogers Cup.
- Secure parking for 300 bicycles is available on site.
- Free shuttle services run to and from partner hotels in downtown Montréal and Collège Ahunstic.
- 21 electric golf carts are used to transport players on site.
- Tennis Canada has integrated environmental, social and economic criteria into its processes to purchase goods and services in order to reduce its environmental impacts and increase the social and economic benefits of its activities. The organization encourages its partners and suppliers to do the same.
- In total, 39 348 people enjoyed the free activities organized on site during Family Weekend.
- Free stands (216 seats) built in Parc Jarry over Court No.9.
- Site accessible to persons with a disability.
- Since 2013, Tennis Canada has donated $0.15 from every ticket sold to two local foodbanks, Groupe de réflexion et d’action en sécurité alimentaire de Parc-Extension and Villeray sans faim, to support low-income families in the Villeray and Parc-Extension neighborhoods. In 2018, a total amount of $31 550 helped provide meals, larger food baskets and emergency food aid and purchase basic food products for community kitchens. Tennis Canada has contributed $177 550 to the program since its implementation.
- Promotional material was donated to Petites-Mains, a social integration enterprise in Villeray/Parc-Extension, to be reclaimed.
COMMUNICATION AND AWARENESS BUILDING
- The initiatives of the Sustainable Development Plan are communicated to all stakeholders before and during the tournament (employees, suppliers, sponsors, volunteers, athletes and ticketholders).
- The results are communicated to stakeholders (employees, suppliers, sponsors, volunteers, athletes and ticketholders).
- A green team is available on site to raise awareness and inform ticketholders, vendors and volunteers of issues related to environmental responsibility.
Results: Year after year, stakeholder participation increases, making it possible to achieve impressive results!
Tennis Canada would like to thank all the volunteers, suppliers, employees, sponsors and ticketholders who contributed to the attainment of its objectives.
Through actions like choosing public transportation and responsibly sorting your waste, you’re helping us achieve great results and protect our planet. Thank you!